Bimbo Bakeries USA Improves Order Accuracy, Minimizes Waste
Bimbo Bakeries USA (BBU) is the largest bakery company in the United States. It operates 59 bakeries, employs more than 20,000 associates and distributes products through 11,000 sales routes throughout the U.S.
Bimbo Bakeries USA
Challenge
BBU distributes products that are perishable in nature and shoppers expect items to be fresh when purchased. Additionally, many goods are considered substitutable, potentially leading to lost revenue due to out-of-stock items. BBU turned to antuit.ai's AI-powered demand forecasting to improve order accuracy and help reduce waste due to overstocking. BBU also sought to modernize its outdated operations and equip its associates with the right tools to help ensure the highest quality of product.
Benefits / Outcomes
- Up to 30% reduction in forecast errors
- Forecast consistency despite pandemic volatility
- Modernized operations to help maintain quality from the production line to store delivery
Customer
Bimbo Bakeries USA
Horsham, Pennsylvania/USA
